top of page
Explore tips & resources for business development, content marketing and digital campaigns.


Washington Mud and Regulatory Maybes
Lately, do you feel like regulations are more like flipping a coin? Whether it is salt in the wound caused by the Conflict of Interest...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
May 6, 20213 min read


10 Ideas to Supercharge Your Retirement Plan Marketing
If your business is looking to increase its prospecting efforts, gain new clients, receive more inbound referrals and/or keep more...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Apr 8, 20216 min read


Put Some PEP in Your Marketing Step
As the Pooled Employer Plan (PEP) marketplace heats up, one thing is clear: PEPs are a hot topic. So, if you’re looking to launch a PEP,...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Mar 11, 20214 min read
![Creating a Positive [Marketing] Feedback Loop](https://static.wixstatic.com/media/f6b759_5108fd96287447bf856848c222fec799~mv2.jpg/v1/fill/w_444,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/f6b759_5108fd96287447bf856848c222fec799~mv2.webp)
![Creating a Positive [Marketing] Feedback Loop](https://static.wixstatic.com/media/f6b759_5108fd96287447bf856848c222fec799~mv2.jpg/v1/fill/w_309,h_174,fp_0.50_0.50,q_90,enc_avif,quality_auto/f6b759_5108fd96287447bf856848c222fec799~mv2.webp)
Creating a Positive [Marketing] Feedback Loop
A feedback loop is a process in which the outputs of a system are circled back and used as inputs. It is a classic chicken and egg...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Feb 11, 20214 min read


Is Confusion the Reason Why Employees are Unprepared for Retirement?
When we step back and really look at the purpose of our industry - what is it? It is to help people retire comfortably on time and with a...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Jan 7, 20214 min read


Breaking Down Your Sales Process
Traditional schools of thought claim that the sales process begins when the prospect first gets introduced to a solution, but do you...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Dec 10, 20206 min read


The importance of “me” time
The universe is a crazy, chaotic place and we often get wrapped up in the inertia of the world around us. Now more than ever it is...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Nov 5, 20204 min read


What’s your 401(k) Business Game Plan?
Ready, set, let’s go! In this article, we’re going to tell you exactly what you will need to super charge your 401(k) business so that...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Oct 8, 20204 min read


Your 2021 Marketing Plan
Who’s ready to close the books on 2020? Thankfully, it’s that time of year again where we get to welcome a new beginning. To help you on...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Sep 10, 20203 min read


5 Tips to Improve Your Digital Reputation
The new work from home economy may have spawned from the coronavirus pandemic, but get used to it because WFH is not going away. Now more...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Aug 6, 20204 min read


Marketing in the Time of the Coronavirus
COVID-19 was either a period of intense business planning, strategy, focus and tenacity - or it was a sleeping beauty time warp. As the...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Jul 9, 20203 min read


From Sea to Shining Sea: How to Communicate With Small Business Owners and Earn New Plans
Throughout our great nation, we have over 30 million[1] small businesses that employ over 34%[2] of the American workforce. Those...
-Lock-Only-Logo.jpg/v1/fill/w_320,h_320/file.jpg)
Rebecca Hourihan
Jun 11, 20204 min read
bottom of page